Performance Marketing · Free · No account required
Conversion Rate Calculator
Enter conversions and clicks (or visitors) to calculate your conversion rate instantly.
Conversion rate
5.00%
How to use it
- 01Enter total conversions.
- 02Enter total clicks or visitors.
- 03Read your conversion rate.
Is my file uploaded?
This calculator doesn't need a file — it's pure math done locally in your browser.
FAQ
- What's a typical conversion rate?
- It varies enormously by industry, traffic source, and funnel step — e-commerce, lead gen, and SaaS all look very different. Track your own trend over time.
- Should I use clicks or landing page visitors as the denominator?
- Either is valid depending on what you're diagnosing — clicks measures the whole funnel including ad-to-click; landing page visitors isolates on-page performance.
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Built by Ni Wayan Astari — Performance Marketer with a strong interest in data and technology. See more free tools or selected work.