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ROAS Calculator
Enter revenue and ad spend to calculate your ROAS instantly.
ROAS
4.00x
Revenue ÷ ad spend. Above 1x means the campaign generated more than it cost.
How to use it
- 01Enter total revenue generated from the campaign.
- 02Enter total ad spend.
- 03Read your ROAS.
Is my file uploaded?
This calculator doesn't need a file — it's pure math done locally in your browser.
FAQ
- What's a good ROAS?
- It depends heavily on your margins — a low-margin product might need 4x+ to be profitable, while a high-margin service could be profitable well under 2x. Check the Break-Even ROAS Calculator for your specific numbers.
- Is ROAS the same as ROI?
- No — ROAS compares revenue to spend, while ROI compares profit to spend. A campaign can have a high ROAS but low ROI if margins are thin.
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Built by Ni Wayan Astari — Performance Marketer with a strong interest in data and technology. See more free tools or selected work.